America's Boating Club Launches New Streamlined Website
Published: Friday, November 15, 2019
America’s Boating Club® recently announced the launch of its new website. Designed to be a better resource for current and future members, the new website has been streamlined for easier navigation and a more intuitive page flow.
The culmination of a two-year re-branding campaign, the new website features a streamlined design that is compatible with color palette, fonts and messaging of concurrent digital advertising rollout. In addition to the updated look and feel, the new website delivers better context for course descriptions, improved site navigation and easier member login.
America’s Boating Club is an organization geared to all types of boaters at all levels. Membership gives boaters a home for their passion by increasing their enjoyment of boating, enhancing their skills and promoting a sense of community. With nationally recognized boating education that goes beyond the classroom and more than 340 local clubs located across the U.S., America’s Boating Club offers a wealth of opportunities that are highlighted in the dynamic new website.
“America’s Boating Club goes beyond the classroom to supply on-the-water training and an ongoing commitment to its members,” said Gary Cheney, chief commander, America's Boating Club. “When you join, the end of the course is just the beginning. Every local squadron has social and educational activities, provides member benefits and members frequently join a range of community events. With a great number of new members joining our organization, we are excited to update our look and feel to better convey all of that we have to offer.”
For over a hundred years, America’s Boating Club has provided unsurpassed boating safety and education. Offering classes For Boaters, By Boaters™ in boat handling, navigation, boat maintenance, weather and related subjects, America’s Boating Club serves as a community with activities for all types of recreational boaters. With over 25,000 members, America’s Boating Club is comprised of families who contribute to their communities by promoting safe boating through education.
To learn more about America’s Boating Club, please visit americasboatingclub.org.