Great Lakes Power Play
Published: Tuesday, June 25, 2019
In December 2018, Great Lakes Boats and Brokerage, LLC, located in Mentor, Ohio, teamed up with Michigan-based Great Lakes Yacht Brokers in a move aimed at providing vessel buyers and sellers from the “thumb” of Michigan to Niagara Falls to the Ohio River with the best options in terms of pleasure boat selection, prices, and location.
The new company will do business as Great Lakes Boats and Brokerage, LLC. Owner Ryan Evans and salesman Steve Garay have a combined total of over 50 years of experience in the marine industry just by themselves, and this does not include their highly-qualified employees and support personnel. Since the merge, Great Lakes Boats and Brokerage now has more than 100 new and premium-quality used boats in its inventory, boats from 14 feet to 197 feet, and with prices starting at $12,395 and topping out at $2.95 million. All types of boats from jet skis to bass boats, pontoons, cruisers, and yachts feature prominently in the company's index of available watercraft.
The decision to join forces was a natural one according to Evans. "Steve and I realized that in order to grow, we would have to combine our resources and work together to serve a much wider client base. The industry, like any other, is constantly evolving, especially with internet-based sales, and to stay competitive we must evolve as well."
Indeed, Great Lakes Boats and Brokerage utilizes numerous online resources such as yachtworld.com, boattrader.com, boats.com and YouTube, as well as its own website greatlakesboatsandbrokerage.com.
Having said that, both Evans and Garay agree that personalized service is the key to building and maintaining a loyal customer base, accounting for spectacular growth in sales over the years. Both men are committed to providing the client with the best service possible.
Whether you're into big big boats or small, buying or selling, located close by or far away, or someone who simply has a question, you will be treated with the utmost courtesy and respect. In short, they do it right, and you won't be disappointed.
This article first appeared in the Launch Issue (May/Jun) 2019 of Great Lakes Scuttlebutt magazine.